Santa Maria × LEN

Working in collaboration with event promoters Santa Maria, UDO contributed to the creative direction and live production of British artist LEN's headline performance at Ten Holborn, delivering an event attended by more than 350 people.

His role focused on shaping the audience experience through performance sequencing, creative production and close collaboration with the artist and wider production team, helping realise a cohesive and engaging live presentation.

Rather than treating live performance as a sequence of individual acts, the project explored how creative direction and production could work together to create a unified audience experience.

The project reflects UDO's wider artistic practice of designing immersive cultural experiences where music, visual storytelling and audience engagement intersect—an approach that continues throughout his later work in immersive installation and creative technology.